Clarity

Don’t fear the door: Shoppers will reach in for freshness

By Kelly Sayko Hillphoenix Case Division Product Manager Packaged meat is one of the highest-revenue foods in the supermarket, but it’s also one of the most susceptible to spoiling. The typical shelf life a cut of steak is four days. Ground beef typically can stay on the shelf only two days before it turns from bright red to dark red [...]

By |2021-12-31T11:49:46+00:00December 31, 2021|Clarity|0 Comments

Small-format trend calls for refrigerated cases designed for small spaces

By Kelly Sayko Hillphoenix Case Division Small-format stores now claim about half of consumers’ short shopping trips, according to market researcher IRI, and traditional retailers are adapting. Big-box stalwart Wal-Mart is reporting same-store growth of nearly 8% at its smaller-footprint Neighborhood Markets stores, compared to just 1.1% for its standard format stores. Meanwhile, small-format rival Aldi, a German discount chain, [...]

By |2021-12-31T11:49:46+00:00December 31, 2021|Clarity|0 Comments

Before and after: Speedy fixes for merchandising mistakes

By Margie Proctor Hillphoenix Marketing & Design Specialist With no budget and only the merchandise on hand, I partnered with an independent supermarket customer to overhaul a closed-case display. The store’s merchandiser was focused on SKUs she was responsible for and spread the product too thin — so the set looked picked over. By cross merchandising, we were able to create [...]

By |2021-12-31T14:34:45+00:00December 31, 2021|Clarity, Design Center, Merchandising|0 Comments

Revealing food merchandisers’ secrets for closed-case refrigerated displays

By Margie Proctor Hillphoenix Marketing & Design Specialist Here’s a merchandising secret that’s kept far too well: Putting doors on refrigerated cases will enhance your displays. Skeptical, are you? Well, keep reading to discover just how compelling closed-case merchandising can be. Create a food gallery. The visual stimuli on store shelves can be overwhelming to consumers. All those shapes and [...]

By |2021-12-31T11:49:43+00:00December 31, 2021|Clarity, Design Center, Merchandising|0 Comments

The right lights turn closed cases into ‘food galleries’

By Jack Sjogren Hillphoenix Design Center Specialist Using proper lighting inside and around closed-door refrigerated cases turns glass-fronted coolers into gallery-worthy display spaces. That increases the value of your investment in high-visibility cases, such as the Clarity line from Hillphoenix. And it ensures your closed cases not only offer energy savings and product longevity, but also show merchandise at its [...]

By |2021-12-31T11:49:43+00:00December 31, 2021|Clarity, Design Center|0 Comments

Add the element of surprise to create engaging closed-case displays

By Margie Proctor Hillphoenix Marketing & Design Specialist Here’s a challenge for all of you store merchandisers tasked with building great displays behind closed-case doors. Surprise and delight your shoppers with at least one unexpected design element inside the case. Imagine new possibilities Small creative touches can add interest to your in-case merchandising. Here’s a great idea for showing off [...]

By |2021-12-31T11:49:37+00:00December 31, 2021|Clarity, Design Center, Merchandising|0 Comments

No-Heat Freezer Doors? No Sweat!

By Jonathan Tan, VP Energy Services The AMS Group Food stores are complex. What it takes to merchandise effectively, on one hand, and operate efficiently, on the other, can be at odds with each other. Heated cooler and freezer doors are a perfect example. Preventing condensation, or sweating, on low-temperature case doors is a must for merchandising and a good [...]

By |2021-12-31T11:49:37+00:00December 31, 2021|AMS Group, Clarity|0 Comments

Add the element of surprise to create engaging closed-case displays

By Margie Proctor Hillphoenix Marketing & Design Specialist Here’s a challenge for all of you store merchandisers tasked with building great displays behind closed-case doors. Surprise and delight your shoppers with at least one unexpected design element inside the case. Imagine new possibilities Small creative touches can add interest to your in-case merchandising. Here’s a great idea for showing off [...]

By |2016-05-06T20:27:23+00:00May 6, 2016|Clarity, Design Center, Merchandising|0 Comments

No-Heat Freezer Doors? No Sweat!

By Jonathan Tan, VP Energy Services The AMS Group Food stores are complex. What it takes to merchandise effectively, on one hand, and operate efficiently, on the other, can be at odds with each other. Heated cooler and freezer doors are a perfect example. Preventing condensation, or sweating, on low-temperature case doors is a must for merchandising and a good [...]

By |2016-01-29T13:11:49+00:00January 29, 2016|AMS Group, Clarity|0 Comments
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